Tag Archives: A-From MTT

Knoema offers a chatbot interface for its data search engine

Called Yodatai, she’s the latest attempt to make data accessible through conversation.

Please visit Marketing Land for the full article.

Why some ad tech vets have doubts about Havas’ new transparency platform

As the transparency bandwagon gains speed, some are wondering if the added info is useful, if it takes publishers into account or if it changes anything.

Please visit Marketing Land for the full article.

Why some ad tech vets have doubts about Havas’ new transparency platform

As the transparency bandwagon gains speed, some are wondering if the added info is useful, if it takes publishers into account or if it changes anything.

Please visit Marketing Land for the full article.

Taboola’s grid of recommended stories is now an infinite, scrolling feed

By adopting a card-based feed of content, ads and video, Taboola is looking to revolutionize its real estate and increase flexibility for publishers.

Please visit Marketing Land for the full article.

Making martech usable

Columnist Justin Dunham is a big champion of marketing technology, but succeeding with martech requires more than just selecting the right tools -- after all, tools only work if there's good process and culture already behind them.

Please visit Marketing Land for the full article.