Tag Archives: Google

5 must-do technical SEO audit items in 2017

As the search world evolves, so must your technical SEO audits. Columnist Aleyda Solis discusses some new items to add to your audits in order to stay current.

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With brand safety in mind, YouTube steps up efforts to ‘fight online terror’

Among the four steps the company outlined is a new effort that will remove ads from extremist videos that don't expressly violate YouTube policies.

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Why ‘good’ isn’t good enough in Google Shopping

Have you experienced high growth from your Google Shopping ads? You're not the only one. Columnist Andreas Reiffen looks at growth data for product listing ads and explains why even an 89% growth in revenue year over year may not be enough to outpace your competitors.

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Report: Facebook’s Instant Articles faster than AMP, both formats boost user engagement

Users spend 35 percent more time with AMP content than mobile web pages.

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Google updates YouTube creator guidelines for ad-friendly content

For advertiser brand safety protections, hateful and incendiary content will not be monetized.

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