Tag Archives: Marketing Tools

LivePerson offers first out-of-box integration with IBM’s Watson Virtual Agent

Watson’s sophisticated bot can complete user inquiries up to half of the time, without having to hand off to a live agent.

Please visit Marketing Land for the full article.

Tobii Pro now invisibly tracks users’ eyes in VR

The company has installed its tech inside HTC Vive headsets, so marketers and others can readily track attention paths.

Please visit Marketing Land for the full article.