Tag Archives: Retargeting & Remarketing

Here’s how ‘customer tech’ may rescue consumers and brands from GDPR

The EU standard for consumer data may shield users from tracking and privacy violations, but it could also become a usability nightmare.

Please visit Marketing Land for the full article.

NetLine brings company-targeting to its self-service content marketing portal

Long available via its managed services practice, company targeting means self-service marketers only pay for account-specific leads.

Please visit Marketing Land for the full article.

Skimlinks can now ‘pre-target’ users down to a product category

The London-based company now offers segments of users interested in buying a given kind of product, even if they’ve only read about it and not clicked on a link to buy.

Please visit Marketing Land for the full article.