Tag Archives: snapchat

Report: Digital ad growth slows to single digits for first time

Search saw minor gains, while social and video sites continued to drive growth.

Please visit Marketing Land for the full article.

Snapchat Advertising: Is It Working? New Research

Thinking of advertising on Snapchat? Wondering if others are finding Snapchat ads effective? In this article, you’ll discover new research that sheds light on whether advertising on Snapchat is worthwhile for businesses. #1: Lack of Hard Analytic and Audience Data Makes Advertisers Wary Advertisers must be able to serve highly targeted ads to audiences to accomplish their goals. [...]

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